Thursday, January 22, 2009

Marketing Tip: Succeed Online In These Touch Times

Thinking about a surefire way to improve your online marketing results this year? With a tough economy and smaller marketing budget, succeeding online today is more important than ever. Here are some good marketing tips to help you improve your success.

1. Focus on Keywords

This is the single most important factor for my own online success. You have to make keywords and ranking high for them in all the search engines your main objective if you're marketing online. Might sound obvious, but many beginning marketers don't truly understand how important getting top rankings for your chosen keywords will be in your online success.

Target less competitive long tail keywords to get started and slowly work your way up to more popular keywords. Center your marketing around getting those first page listings for your keywords. Achieve this goal, (especially in Google) and it will be almost impossible for you not to succeed and make a profit with your online marketing even in bad times.

2. Utilize Auto responders and Build Your List

Keeping in contact with potential buyers is mission critical. You must use auto-responders to send follow-up messages to build trustful relationships with your potential customers.

So building a large contact list is essential. That's why the social networks such as Twitter, Facebook, MySpace can be very effective marketing tools for building this online contact and trust. Truth be told, all these social networks are, more or less, just glorified auto-responders and list builders!

3. Discover Your Unique Selling Position

You must give potential customers some very good reasons for them to buy from you or your links. Offering special bonuses and discounts works wonders for your sales. Some of my most successful pages simply consists of coupons and discounts offered by different companies. If buyers can save money or receive a bonus buying through your links, they most certainly will.

Keep these tips in mind as you focus on getting more from your online marketing. The techniques are simple and affordable. At the same time, they can have a tremendous benefit on your results.


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